As reflected in the Ocean Tomo Intangible Asset Market Value study, intangible assets are now responsible for 90% of all business value, much of which is represented by registered Intellectual property (IP) – patents, trademarks and copyrights. Beyond these registered IP rights, other intangible assets would include trade secrets (which are sometimes called “know-how” or […]
Ocean Tomo Gregory Campanella to Speak at Licensing Executive Society Brand Valuation and Monetization Webinar
Ocean Tomo, LLC, a part of J.S. Held, Managing Director Greg Campanella will speak on the topic of brand valuation and monetization at a webinar hosted by the Licensing Executive Society Valuation and Pricing Committee. A brand, simply put, is a bundle of Intellectual Property and other legal rights, but it is also one of […]
Ocean Tomo’s Gregory Campanella selected as a mentor for the WIPO Global Awards Program
Ocean Tomo Managing Director, Gregory Campanella, JD, MBA, has been selected as one of the mentors of the World Intellectual Property Organization (WIPO) Global Awards program. The Global Awards program takes root in WIPO’s mission to ensure a world where intellectual property rights support innovation and creativity from anywhere, for the good of everyone. These independent, jury-selected […]
Data Assets the Gold of the New Economy
Over the past year and a half, we witnessed a paradigm shift in how companies have been using their IP in transactions, reorganizations, and bankruptcy. The pandemic resulted in a surge of IP exploitation strategies centered around preservation of value, access to capital, and bankruptcy proceedings. In the midst of the pandemic, our focus shifted […]
IP Value in Corporate Restructuring
As global economies and businesses continue to suffer from the effects of COVID-19, mandated shutdowns and social distancing, businesses across industries and across the globe are facing unprecedented financial stress. Companies have been forced to shut down or cut back operations, but employee, lease and debt service obligations continue to exhaust dwindling cash reserves, and […]