Ocean Tomo, a part of J.S. Held, Managing Director Gregory Campanella recently spoke on the topic of brand valuation and monetization at a webinar hosted by the Licensing Executive Society’s Valuation and Pricing Committee. Ocean Tomo will be publishing to the Insights blog a series recapping the webinar, and Greg’s answers to a multitude of […]
Ocean Tomo Valuation
Trade Secrets Reasonable Measures
As reflected in the Ocean Tomo Intangible Asset Market Value study, intangible assets are now responsible for 90% of all business value, much of which is represented by registered Intellectual property (IP) – patents, trademarks and copyrights. Beyond these registered IP rights, other intangible assets would include trade secrets (which are sometimes called “know-how” or […]
Ocean Tomo Gregory Campanella to Speak at Licensing Executive Society Brand Valuation and Monetization Webinar
Ocean Tomo, a part of J.S. Held, Managing Director Greg Campanella will speak on the topic of brand valuation and monetization at a webinar hosted by the Licensing Executive Society Valuation and Pricing Committee. A brand, simply put, is a bundle of Intellectual Property and other legal rights, but it is also one of a […]
Ocean Tomo, a part of J.S. Held, Announces $1 Billion in IP Finance Deal Support Over Last 24 Months
Today, during IP Week @ SG 2022, Ocean Tomo, a part of J.S. Held, announced an IP transaction milestone – over $1 billion in intellectual property (IP) finance advisory and valuation deal support in a 24-months period. According to Ocean Tomo Managing Director Greg Campanella who oversees IP Management Consulting and Valuation, “Over the past […]
Ocean Tomo, a part of J.S. Held, Releases Report on Brand Value
Today, Ocean Tomo, a part of J.S. Held released its Brand Report, providing a practical and actionable understanding of the drivers of brand value. In the report, Ocean Tomo leverages years of firm experience conducting countless brand valuations. Through the Ocean Tomo Brand Report, we provide a glimpse into our perspective of what makes brands […]
SEC ESG Task Force Fines Bank of New York Mellon Advisory Unit
The SEC’s ESG Task Force, created only one year ago to proactively identify ESG-related misconduct, has fined a Bank of New York (“BNY”) Mellon advisory unit for $1.5 million over alleged ESG disclosure failures. According to the ESG Task Force, BNY Mellon Investment Advisory Inc. provided clients with false assurance that certain fund investments had […]
Impact as an Intangible Asset
As global economies, governments, and businesses continue to face the environmental and social challenges present in our world, greater focus is being paid to how Environmental, Social, and Governance (ESG) factors impact our daily lives and how we conduct business. Increasingly, corporate investors, stakeholders, and companies are interested in understanding how ESG factors impact their […]
Data Assets the Gold of the New Economy
Over the past year and a half, we witnessed a paradigm shift in how companies have been using their IP in transactions, reorganizations, and bankruptcy. The pandemic resulted in a surge of IP exploitation strategies centered around preservation of value, access to capital, and bankruptcy proceedings. In the midst of the pandemic, our focus shifted […]